Ownership Experience Management (OXM) Platform Video
Registria's Ownership Experience Management (OXM) platform leverages data and performance engineering to deliver personalized, scalable customer experiences throughout the entire ownership journey, enabling organizations to efficiently onboard, address needs, and engage millions of product owners with strategic, tailored interactions.
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Capture Customer Data Summary
Registria’s Capture Customer Data solution enables durable goods businesses to collect rich, first-party customer insights—including preferences, behaviors, and 15+ demographic attributes—through contextual surveys and registrations, providing real-time, actionable dashboards and anonymized data from over 80 million users to personalize marketing, sales, and support efforts, increase engagement by 3×, and capitalize on key life events with timely, targeted messaging for higher ROI.
Why Centralizing Ownership Resources Is Essential for Consumer Brands
Centralizing ownership resources into a single, personalized customer hub eliminates friction by providing easy access to relevant product information and support, enhances self-service experiences expected by 79% of consumers, reduces repetitive support tickets, and fosters long-term brand loyalty by maintaining engagement throughout the product lifecycle.
Ownership Experience Management (OXM) Platform Overview
The Ownership Experience Management (OXM) Platform leverages real-time data from product registration and ownership signals through an intelligent Rules Engine to deliver personalized, proactive customer experiences via a flexible Concierge digital hub and seamless API integrations with existing tools like Salesforce and Shopify, enhancing engagement, support, and repeat purchases while reducing support contacts and printed materials.
Elevate Personalization with Context
The blog emphasizes that after identifying customers and their products, brands should enhance personalization by treating customers as invested owners through organized data and Ownership Experience Management tools like Concierge, enabling dynamic, personalized post-purchase journeys that include care-focused support and timely commerce-centered recommendations to build stronger, long-lasting relationships.