Product Registration and Onboarding Solution
ConciergeSM is a comprehensive post-purchase solution that centralizes product registration, dynamic resources, AI assistance, warranty management, ratings, reviews, and surveys to collect verified first-party data, enhance customer engagement, and build lasting brand relationships through a personalized, scalable, and seamless branded resource hub.
Unlock a World-Class Post-Purchase Experience
Collect first-party data, generate revenue, and turn customers into your biggest fans with ConciergeSM, a branded resource hub that turns every sale into a lasting relationship.
Most post-purchase experiences are disjointed. When the post-purchase experience is disconnected, customers struggle and brands lose out on opportunities to build lasting customer relationships.
Concierge Brings Everything Together
Give your customers a centralized hub with the right product resources, warranty information, and easy claims processes they can engage with on their terms whenever they want.
Registria Research Shows:
"70% of customers engage with offers right after registering."
Everything Your Customers Want, in One Elegant Solution
Concierge gives brands everything they need to offer personalized, engaging post-purchase experiences at scale:
- Product Registration
- Collect verified first-party data by offering customers an easy product registration experience, activated via smart QR codes.
- Dynamic Product Resources
- Display product information and content like manuals, how-to videos, installation guides, safety resources, and more based on the products the customer owns.
- AI Assistant
- A helpful assistant to answer questions regarding registered products. Include prompts with personalized tips on how to use their product, reminders, or offers on product-specific accessories, upgrades, and affiliate offers.
- Warranty Information
- Display coverage, entitlements, and time left on product warranty or extended protection plans with the ability to submit a claim, buy, or renew plans.
- Ratings & Reviews
- Boost future sales by requesting ratings and reviews when customers are most likely to respond, during onboarding or within Concierge. Ratings and reviews are syndicated through preferred or recommended syndication partners.
- Surveys
- Act on engagement to learn more. Surveys embedded within Concierge can capture key insights like customer intent, interest, and product feedback.
For Your Brand
- Branded experiences that build consumer trust
- Increased brand sentiment and customer lifetime value (CTLV)
- Decreased call center volume and fewer product returns
- More verified, 4 and 5 star ratings & reviews
- Higher engagement
- Increased opt-in rates
- New revenue generation opportunities
- And more
For Your Customers
- Personalized, self-service support in one easy-to-use hub
- A web-based experience (no apps)
- Support for their products tailored to how long they’ve owned them
- Helpful nudges based on real-life ownership signals
- Easy access to warranty information
- Offers that support their product usage
- A helpful AI assistant to find relevant information
All directly from your brand
Case Studies
iFIT Case Study
Industry-leading fitness brand connects with more customers and grows post-purchase revenue streams. iFIT is the world leader in innovation, design, and distribution of connected fitness equipment and software. iFIT owns established industry-leading fitness brands NordicTrack®, ProForm®, and Freemotion®.
Cuisinart Case Study
A classic American brand increases product registrations using Registria's best practices. Using Registria's platform and best practices, Cuisinart increased their identified owners by 68%, transforming data into a powerful asset.
Whirlpool Case Study
Increase owner engagement with a mobile registration experience. Whirlpool, known for innovation, partnered with Registria to boost owner engagement. PhotoregisterSM increased product registrations 50%, driving 300% revenue growth in extended warranties. Mobile registration led to personalized offers and more positive reviews, with ratings jumping from 2 to 4.5 stars.
Shinola Case Study
Luxury products deserve luxury experiences. When Shinola first partnered with Registria in 2021, their top focus was increasing product registration rates to identify more owners and create personalized email journeys for existing customers. Their unique implementation led to owner identification rates doubling and post-purchase email campaigns averaging an open rate above 75%.
Thermacell Case Study
Streamline product registration and expand engagement. Thermacell partnered with Registria to boost customer engagement. Registria's PhotoregisterSM streamlined product registration, increasing rates 7x. Opt-ins for email marketing jumped to 56%. Thermacell leveraged customer data for personalized email offers with 17% click-through rates, driving sales and loyalty.
Support, engage, and grow your customer base with Concierge. See how Concierge drives more data, deeper loyalty, and stronger post-purchase experiences for brands, all without additional friction.
Related
The Power of Reviews & Ratings
Customer reviews and ratings are crucial for consumer durable brands as they significantly influence purchase decisions by building trust and credibility, with 98% of shoppers relying on them—especially for expensive or unfamiliar products—and brands must therefore actively solicit authentic, high-quality reviews to meet consumer expectations and enhance sales.
How to Adapt to the Unstable Tariffs' Impact on Businesses
The article discusses how rising tariffs and inflation are squeezing product brands' margins, urging CX and marketing leaders to focus on customer retention—highlighting that retaining existing customers, who are less price-sensitive and more profitable, is a cost-effective growth strategy amid economic uncertainty.
Concierge Essential Experience
ConciergeSM is a branded post-purchase resource hub that centralizes product registration, dynamic resources, AI assistance, warranty management, ratings, reviews, and surveys to collect first-party data, enhance customer engagement, generate revenue, and build lasting brand loyalty through a seamless, personalized experience.
How AI Is Changing the Role of Brand Apps
The article explains how AI, particularly agentic AI assistants, is transforming brand apps by enabling customers to perform tasks like troubleshooting, reordering, and scheduling maintenance through voice or AI interactions across devices, reducing the need to use traditional brand apps and shifting consumer behavior toward AI-driven convenience, with significant adoption already evident and projected to influence hundreds of billions in consumer spending by 2028.
The Risk of Doing Nothing – A Word from the CEO
In his CEO message, the author emphasizes that during uncertain times, companies that avoid freezing innovation and instead strategically invest in future-focused initiatives—especially enhancing the post-purchase experience and leveraging AI-driven direct-to-consumer channels—are the ones that thrive and build lasting competitive advantage amid financial, geopolitical, and technological challenges.
Concierge - The post-purchase hub for consumer goods brands
Concierge is a white-labeled, configurable post-purchase platform that unifies product registration, personalized support, resources, AI-assisted help, and review solicitation into a branded hub accessed via QR code, designed to enhance customer engagement, reduce returns, and drive growth throughout the entire product lifecycle.