Thermacell significantly boosted product registration rates and customer engagement with Registria’s Photoregister solution. By enhancing their digital onboarding and CRM efforts, Thermacell saw a 7X increase in registration rates and a significant rise in email opt-ins. This success spurred their expansion into international markets.
Thermacell's Global Expansion Success with Registria
Key Takeaways
- Thermacell achieved 7X higher product registration rates with Photoregister.
- Email opt-in rates increased to 56% by 2020 after implementing digital strategies.
- Personalized offers led to a 17% click-through rate on refill offers.
- 40% of registered product owners purchased refills, boosting revenue.
- Thermacell is expanding internationally due to successful US implementation.
Play
Case Study Summary | Thermacell
Related To Capture Customer Data & Insights
Content For Marketing & Experience Leadership
Content For Fitness & Outdoor Equipment Brands
Similar to Case Study Summary | Thermacell
Newest Content
Powered by Navless.ai