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Registria
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Shinola, renowned for its craftsmanship, partnered with Registria to enhance product registrations and owner engagement. By shifting from card-based to digital registrations, they've doubled their sign-ups, improving personalization and service access. Cross-functional data access further boosted customer support efficiency.

Revamping Shinola's Luxury Ownership Experience

Key Takeaways

  • Shinola doubled product registration rates using digital methods.
  • Personalized email journeys enhance customer experience.
  • Cross-functional data improves service and reduces workload.
  • Seamless in-product CTAs increase guest engagement.
  • First-party data aids in creating bespoke ownership experiences.
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2 min read
https://www.registria.com/hubfs/Resources/Impact%20Studies/Shinola-impact-study-2023.pdf?hsLang=en
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Case Study Summary | Shinola Detroit

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